Custom is our Standard.
MEET THE FOUNDER
The Philosophy
The Jewelry
To live up to the promise, we had to own every detail.
Design. Craft. Finish. All done here, by us, in Canada. And YES, we use US Alloys.
We use only precious metals — because what stays on your body should be worthy of it. Every edge is hand-polished to a perfect mirror finish. Every stone, set with intent. Every thread, engineered to hold.
No middlemen. No shortcuts. We obsess over every detail.
The Fit
Fit isn’t just about size. It’s about how your jewelry lives with you.
Our designs are built for real life: from barely-there activewear styles to the Dome Collection with detachable charms that transform your look in seconds. One ring, endless ways to wear it.
Through our Piercing Concierge®, we make sure every detail fits you — your anatomy, your lifestyle, your story. It’s the service that started it all, and it’s still what sets us apart.
Because when your jewelry fits your body and your life, you don’t just wear it. You own it.
Experience our Piercing Concierge®
It’s never been easier to have your jewelry perfectly fitted to your piercing and anatomy. It doesn't cost more. And if it doesn't fit you perfectly, we don't stop until it does.
Let customers speak for us
Ever since getting this piece, I’ve only worn cropped tops. I literally don’t want to wear anything else because it’s SO BEAUTIFUL!!
The fit is immaculate. I did the piercing concierge, and I never realized how much better the fit could be from what I was previously wearing!
The quality and craftsmanship is something else. The details of the product are beautiful, and the shine of the stones is beyond!
I am so incredibly blessed to finally own this! I think I found my forever piece. Can’t wait to pick up some more! 💓
The fit is perfect and love the stone size and look.
I could genuinely go on about the customer service, attention to detail, and inclusivity of it all. I've never loved a business more, thank you so much for this experience!!
The piece is beyond perfect as expected, almost dangerous for me and my credit card. Cannot wait to try more styles!
My second time buying from this site, both times my girlfriend absolutely loved the pieces. I also received correspondence from the concierge to make sure my order was received. Thanks!
I absolutely love my new belly ring! It fits perfectly and looks amazing. From the moment I put it on it has felt like a part of me. I live quite an active lifestyle and because of that had contemplated just letting my belly button piercing grow in. After finding this belly ring that fits perfectly all thoughts of letting my piercing grow in have disappeared. Thank you so much ❤️❤️
the piercing concierge was so helpful in finding me the right fit, very excited about my new jewelry
I couldn't be happier with my custom-made navel jewellery from Jolie Co. From start to finish, the experience was great, and the final piece exceeded all my expectations. The craftsmanship is stunning—every detail is beautifully done, and you can tell real care went into creating it. It fits perfectly, feels comfortable. I love knowing this piece was made just for me. If you're looking for high-quality, custom jewelry that feels special and well-crafted, Jolie Co truly delivers. Highly recommend!
I’ve been seeking high quality navel jewelery for so long and Jolie co. Is the most customizable with the biggest range of designs. I’ve been able to find by far 👏 Alyssa is ready to personally assist you through the fit and shopping process (if desired) and help you get the perfect fit your looking for. On the baby swan dome the clasp feels super secure and lux. The moissanite is lightweight with a lot of clarity and brilliance. Basically like my super sparkly beautiful charm dream. Love love loved my experience and wouldn’t hesitate to recommend to anyone. Price accurately reflects quality and Sooooo worth it. It’s the finer things in life …. 🌹❣️
The jewelry is very high quality and I love how customizable it is. The customer service at Jolie is incredible! I was hoping to receive my jewelry prior to a vacation and they went out of their way to make it happen!
Alyssa was very helpful and accommodating to perfecting the bar! I'm super happy with the outcome and fits me perfectly! Don't wait, buy the bar ✨
I had an outstanding experience with the concierge service. Alyssa assisted me through the whole process and was so lovely. She helped me find the perfect size and fit. She kept me updated on the progress of my order and was so patient at all times. She was the kindest assistant I could imagine. I would definitely recommend Jolie and their service.
