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Swan Baby Dome Moissanite Belly Ring
Orchid 0.3 ct. Moissanite Belly Ring White Gold
Swan Dome Moissanite Belly Ring White Gold
Orchid Birthstone Belly Ring
Twilight Pink Moissanite Belly Ring
Twilight Hypnotic Moissanite Belly Ring White Gold
Radiance Floating Moissanite Belly Ring
Angel Dome Yellow Moissanite Belly Ring
Toi et Moi Lemon & Pink Moissanite Belly Ring
Swan Pink Dome Moissanite Belly Ring White Gold
Twilight Sapphire Blue Moissanite Belly Ring White Gold
Swan Baby Dome Moissanite Belly Ring White Gold
Toi et Moi Pink & Sapphire Moissanite Belly Ring
Toi et Moi Pink Blue Dome Moissanite Belly Ring
Toi et Moi Sapphire Moissanite Belly Ring
Orchid 0.6 ct. Diamond Belly Ring White Gold
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Endlessly customizable, consult our Piercing Concierge™ – your jewelry should feel as if it was made just for you.

Hi, I'm Alyssa Jolie.
I'm on a mission to make fine navel jewelry as desired as the hottest purse or outfit. Navel jewelry is not just an accessory, it truly becomes a part of you. It is a permanent extension of your fabulous self, always with you even when you sleep. And when you flaunt it - it’s the centerpiece of your outfit.


The Jolie Experience
We want every step of your Jolie Co experience to be memorable, from start to finish. The experience with Jolie Co lies in every touch point with the company. The quality commitment is everything from the service you receive to the quality of the very items you purchase.
Let customers speak for us
from 519 reviewsOrdered with piercing concierge and was referred the wrong size, Once I got it in the mail it was to short, Not her fault personally as the normal bar length is 10mm. I ordered this jewelry for a trip and I had ordered it a month ahead of time to be cautious. it has now been a month, I leave for my trip on Saturday so after talking with customer service I was able to get overnight shipping. Truly just disappointed more at the shipping back and forth as I am in the US, however the quality of the jewelry is worth the wait. I am still glad I purchased with this company as they try their absolute best to make sure that their customers are happy. The reason it takes so long to create is because it is quality jewelry. I appreciate customer service giving me an overnight option so I can finally be comfortable in my active lifestyle and wear this jewelry on my trip.

So beautiful! Glad I invested in this for myself

As soon as I opened my package and saw the sawn belly ring in person it absolutely took my breath away! Alyssa is super helpful and kind. She helped me pick the right size and it fits absolutely perfectly. I couldn’t be happier!

I’m really impressed with the quality. Alyssa explained the difference between garnet and moissanite to me and I’m definitely glad I went with the moissanite! It is simply stunning!

I got the Swan belly ring and figured I would also get this charm to go with but little did I know this would be my favorite belly ring in my whole collection. It is unbelievably cute and just looks incredible on!

Such stunning and elegant jewellery!
The quality of the work justifies the high price.
It is indeed difficult to choose the right size since everyone has different punctures.
If you know that your puncture is deeper than usual, it is better to buy a belly ring one size larger.
Be sure to contact the store and ask for help with the selection.
I asked to make a ring from white gold but without rhodium plating - the colour of the metal turned out amazing: a mix of yellow and white gold - this is very convenient if you wear the metal of different colours.

Really helps size the bar length you need, and the notch at the top is very helpful too.

Such stunning and elegant jewellery!
The quality of the work justifies the high price.
It is indeed difficult to choose the right size since everyone has different punctures.
If you know that your puncture is deeper than usual, it is better to buy a belly ring one size larger.
Be sure to contact the store and ask for help with the selection.
I asked to make a ring from white gold but without rhodium plating - the colour of the metal turned out amazing: a mix of yellow and white gold - this is very convenient if you wear the metal of different colours.

High quality jewelry with great customer service. So happy I switched to gold jewelry- it definitely helped with my healing.

My second purchase from Jolie. I love the quality, and the customer service is top notch. Last time I made the mistake of purchasing too large of a size. This time I opted for the “concierge service,” and the size suggested was spot on. I'm always super happy with my purchases.

It's a very beautiful piece. I was able to customize the color and order a second top in a different color. It's the most comfortable navel piercing I own and the quality is amazing!

I recently upgraded to a new belly ring, and I couldn't be happier with my choice! It's not only more comfortable than my previous one, but it also has an elegant design that adds a touch of beauty to my look. The materials feel high-quality, and I barely notice it's there throughout the day. The fit is perfect; it doesn’t irritate my skin at all. Overall.
I highly recommend this belly ring to anyone looking for a combination of comfort and aesthetic appeal!.

From the first contact to receiving my belly ring, the customer service was amazing. My belly ring fits perfectly and it is absolutely beautiful.
i originally purchased this beautiful piece of jewelry in a 7mm. when it arrived it was a bit small, and my anatomy made the ring bury in to my belly button. Alyssa assured me she could customize my ring to create the fit i desired. Her customer service was incredible. She re-fitted my ring to flatter the shape of my deep innie belly button. She reccomended i downsize my gem to protect my piercing in her professional opinion; but i insisted to stay with the bigger gem. i Am happy i did, but i greatly appreciate her expert advice. She made me the most perfect custom belly ring in the world. i Love it endlessly. Alyssa's precision and passion for her craft is priceless. you rock💎❤️🔥


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Case Study: Navel Jewelry & an Active Lifestyle
If you’re like me—splitting your day between a sweaty workout, chasing your goals, and a night out on the town—you know the importance of staying comfortable without sacrificing style. And here’s the thing: while your outfits and activities may change, your navel jewelry doesn’t. It’s the one constant, moving with you through every moment of your day. That’s why comfort isn’t just a luxury—it’s a necessity.
Over countless consultations, we’ve noticed a recurring theme: mysterious belly piercing bumps, redness, and piercing irritation that appear even when everything seems to be done “by the book.” So, what’s causing it? The culprit...