Custom is our Standard.
MEET THE FOUNDER
The Philosophy
The Jewelry
To live up to the promise, we had to own every detail.
Design. Craft. Finish. All done here, by us, in Canada. And YES, we use US alloys.
We use only precious metals — every piece, X-ray tested and certified before it ships — down to the trace elements. What stays on your body should be worthy of it. Hand-polished to a perfect mirror finish. Every stone, set with intent. Every thread, engineered to hold.
Proud member of the Canadian Jewellers Association. (CJA). Alyssa Jolie is also a member of the Women’s Jewelry Association (WJA).
The Fit
Fit isn’t just about size. It’s about how your jewelry lives with you.
Our designs are built for real life: from barely-there activewear styles to the Dome Collection with detachable charms that transform your look in seconds. One ring, endless ways to wear it.
Through our Piercing Concierge®, we make sure every detail fits you — your anatomy, your lifestyle, your story. It’s the service that started it all, and it’s still what sets us apart.
Because when your jewelry fits your body and your life, you don’t just wear it. You own it.
Experience our Piercing Concierge®
It’s never been easier to have your jewelry perfectly fitted to your piercing and anatomy. It doesn't cost more. And if it doesn't fit you perfectly, we don't stop until it does.
Let customers speak for us
I am UNBELIEVABLY happy with my experience! Alyssa was incredibly responsive throughout the fitting process and gave me amazing advice to help me choose the perfect size. She was so helpful and even went above and beyond to get my jewelry made faster because I wanted to be able to wear it for my birthday.
The moment I opened my package, I was honestly in awe. The jewelry is absolutely GORGEOUS and even more stunning in person. When I went to my piercer to have the jewelry changed, they immediately knew it was genuine gold and real stones just by the way they sparkled!
From the fitting process to the final product, everything exceeded my expectations. The quality, beauty, and customer service were incredible. I couldn’t be happier with my navel and nipple jewelry, and I will absolutely be ordering from Alyssa again. 10/10 experience! ✨
I am UNBELIEVABLY happy with my experience! Alyssa was incredibly responsive throughout the fitting process and gave me amazing advice to help me choose the perfect size. She was so helpful and even went above and beyond to get my jewelry made faster because I wanted to be able to wear it for my birthday.
The moment I opened my package, I was honestly in awe. The jewelry is absolutely GORGEOUS and even more stunning in person. When I went to my piercer to have the jewelry changed, they immediately knew it was genuine gold and real stones just by the way they sparkled!
From the fitting process to the final product, everything exceeded my expectations. The quality, beauty, and customer service were incredible. I couldn’t be happier with my navel and nipple jewelry, and I will absolutely be ordering from Alyssa again. 10/10 experience! ✨
I bought this for my wife’s birthday and she loves it. Took longer than expected, but the company had worked out a way to not let my purchase cost more once the tariffs took affect a couple weeks ago. Amazing company and the jewelry is beautiful
Absolutely beautiful. My La Femme belly ring is so elegant, delicate and even more stunning in person. The fit is perfect and the quality is exceptional.
I also loved the concierge service — the advice was personal, thoughtful and incredibly helpful in choosing the right gauge, bar length and fit for my anatomy.
Thank you for creating such a special piece. I’m genuinely delighted with it and know I’ll be wearing it for many years. 🤍
Great communication - the belly ring is beautiful! I have chosen the white gold with diamonds!! Simply stunning l!!
I will buy more later!!
It really is a beautiful piece and very comfortable
I bought this as an anniversary present for my wife. She absolutely loves it. Customer service was very responsive keeping me in the loop for when it would be delivered, etc. Five stars would absolutely highly recommend.
The best fitting jewelry and so cute and dainty
This belly ring jewelry is absolutely beautiful. Shines bright like a diamond. 💎
This piece is so beautiful and shining it’s literally perfect ! The custom fit is exactly what i needed !
Beautiful charm made to measure. Excited to have this in my collection!
Beautiful ! The yellow diamonds are just right, this piece of jewelry is just so classy and sexy !
This is my third piece I purchased from Alyssa, each purchase she really took the time with me so we could not only get the fit right, but the exact look I wanted! Honestly the most hands on approach and she really cares for her clients and the products she creates.
Ask all your questions and you will be SO HAPPY with any pieces you purchase here.
You have a lifetime client from me💗✨
