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Swan Baby Dome Moissanite Belly Ring
Orchid 0.3 ct. Moissanite Belly Ring White Gold
Swan Dome Moissanite Belly Ring White Gold
Orchid Birthstone Belly Ring
Twilight Pink Moissanite Belly Ring
Twilight Hypnotic Moissanite Belly Ring White Gold
Radiance Floating Moissanite Belly Ring
Angel Dome Yellow Moissanite Belly Ring
Toi et Moi Lemon & Pink Moissanite Belly Ring
Swan Pink Dome Moissanite Belly Ring White Gold
Twilight Sapphire Blue Moissanite Belly Ring White Gold
Swan Baby Dome Moissanite Belly Ring White Gold
Toi et Moi Pink & Sapphire Moissanite Belly Ring
Toi et Moi Pink Blue Dome Moissanite Belly Ring
Toi et Moi Sapphire Moissanite Belly Ring
Orchid 0.6 ct. Diamond Belly Ring White Gold
Shop Collections
Endlessly customizable, consult our Piercing Concierge™ – your jewelry should feel as if it was made just for you.

Hi, I'm Alyssa Jolie.
I'm on a mission to make fine navel jewelry as desired as the hottest purse or outfit. Navel jewelry is not just an accessory, it truly becomes a part of you. It is a permanent extension of your fabulous self, always with you even when you sleep. And when you flaunt it - it’s the centerpiece of your outfit.


The Jolie Experience
We want every step of your Jolie Co experience to be memorable, from start to finish. The experience with Jolie Co lies in every touch point with the company. The quality commitment is everything from the service you receive to the quality of the very items you purchase.
Let customers speak for us
from 543 reviewsLove this navel ring. Did the free concierge service for sizing and they got it right exactly. Have had my piercing for several years now and was dealing with an extra long bar that now I can see what clearly not made for me. This one is perfect, stays in place, and shines and sparkles beautifully. I'm so happy with it

Great communication fast shipping and my lady loved it. 🤙🏾

The jewelry looks even more beautiful in real life than in the pictures. I ordered the jewelry for my daughter and she is totally happy with it. We will be happy to order again

The sparkle is brilliant and it looks super classy!

It is so sparkly and hangs perfectly! Only downside is the clip opening is a bit too small for 14g jewelry, so you have to slide it on before putting in the jewelry, instead of just clipping it on afterwards. But it looks amazing once you do!

So cute I love it so much they did so well accommodating to my order definetly will be buying again !!!!

Piercing concierge is the best! Gives great advice and helped pick the perfect one for me. I would recommend this website for everyone!

Beautiful piece of jewelry! The screw is actually quite long, which I like, because it means it won't as easily come off and feels very secure. Good sized gemstone, seems to be high quality. Very happy with this piece!

Absolutely gorgeous piece! It is SO sparkly and is exactly like the photos, but of course even better in real life. It fits well and the top gem screws in really securely. I have not found another shop or store that compares to the unique selection and quality at such good prices. The option of custom bar lengths is amazing, as I need a much shorter bar than the standard 10mm. On top of that the customer service is exceptional. Alyssa was so patient and responsive. She really helped me make my decision to find exactly what I was looking for. There are so many fun styles to choose from, I will definitely purchase from Jolie Co again!

I absolutely loved the new siren dome. Very beautiful and bold. Fits perfectly thanks to the concierge service.

Stunning quality dainty jewlery, fast shipping, responsive. Will be a repeat customer. Thank you!

My 14k navel ring is beautifully made ♡ The craftmanship is stunning. Thank you so much 😊

Absolutely stunning, just what i wanted 💟 Really high quality x

The process was a very pleasant one! All my questions were answered quickly and kindly! I really appreciate that she made me feel comfortable when sending pictures to get my correct measurements! One of my biggest concern was about the bump I had! I’ve had my Jolie ring in for about 2 weeks and the bump has basically disappeared and that’s the only thing that has changed! I feel so much more confident! If you’re questioning the price you should just view it as an investment! I think it’s worth it!


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Case Study: Navel Jewelry & an Active Lifestyle
If you’re like me—splitting your day between a sweaty workout, chasing your goals, and a night out on the town—you know the importance of staying comfortable without sacrificing style. And here’s the thing: while your outfits and activities may change, your navel jewelry doesn’t. It’s the one constant, moving with you through every moment of your day. That’s why comfort isn’t just a luxury—it’s a necessity.
Over countless consultations, we’ve noticed a recurring theme: mysterious belly piercing bumps, redness, and piercing irritation that appear even when everything seems to be done “by the book.” So, what’s causing it? The culprit...