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Crafting exquisite navel jewelry that's perfectly fitted to your piercing.

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Endlessly customizable, consult our Piercing Concierge™ – your jewelry should feel as if it was made just for you.

Hi, I'm Alyssa Jolie.

I'm on a mission to make fine navel jewelry as desired as the hottest purse or outfit. Navel jewelry is not just an accessory, it truly becomes a part of you. It is a permanent extension of your fabulous self, always with you even when you sleep. And when you flaunt it - it’s the centerpiece of your outfit.

The Jolie Experience

We want every step of your Jolie Co experience to be memorable, from start to finish. The experience with Jolie Co lies in every touch point with the company. The quality commitment is everything from the service you receive to the quality of the very items you purchase.

Style Edit

Mix & match our designs to create your own personalized look. See how we did it in the Style Edit!

The Tea (Blog)

I'm a belly-jewelry “connoisseur” and I want you to be too! Come check out my blog for the latest posts on all things related.